Strategic Supply Chain Management an der ETHZ - ETH Zurich | Karteikarten & Zusammenfassungen

Lernmaterialien für Strategic Supply Chain Management an der ETHZ - ETH Zurich

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TESTE DEIN WISSEN
What are the Characteristics of Goods in the Inventory?

(6)
Lösung anzeigen
TESTE DEIN WISSEN
  • Independent Demand (for finished goods) vs. Dependent Demand (for raw materials, components -> depends on independent demand)
  • Demand stability (i.e. for toilet paper) vs. Demand uncertainty (reliable predictions)
  • Review times (how long in advance a product needs to be ordered)
  • Lead time ("production time") -> lower when inventory large
  • Excess demand
  • Perishability ("spoilage") of excess inventory
Lösung ausblenden
TESTE DEIN WISSEN
How does Sourcing relate to the Competitive Strategy?

(3)
Lösung anzeigen
TESTE DEIN WISSEN
Critical for total SC profitability! (often outsourced -> supplier performance influences firm's performance)

Trade-off: Responsiveness vs. Efficiency -> increase SC profits
  • Responsiveness: High quality, speed, flexibility (supplier integration), customer must pay for it
  • Efficiency: Sufficient quality & cost (supplier pooling, economies of scale), customer want low price
Lösung ausblenden
TESTE DEIN WISSEN
Simplified, how can Strategic Fit be achieved?

(3)
Lösung anzeigen
TESTE DEIN WISSEN
1. Understanding SDU (supply & demand uncertainty)
2. Understanding the Supply Chain
3. Achieve Strategic Fit
Lösung ausblenden
TESTE DEIN WISSEN
What are some advantages (functions) of having intermediaries?

(11)
Lösung anzeigen
TESTE DEIN WISSEN
= Entities in SC that help to distribute a manufacturer's products & may add value to it
  • Reduce #channel transactions (9->6)
  • Physical Distribution: store & move product from supplier -> customer, i.e. by presentation in store, taking inventoryy off company, ... (evaluated: Customer Service & Cost of Customer Service)
  • Information
  • Promotion (special discounts)
  • Managing contact with customers
  • Negotiation (with customer: price, delivery time, ...)
  • Matching (find interested customer & bring him in)
  • Financing (electronics, media markt offers financing for your PC, ...)
  • Risk Taking (selling risk off to retailer by selling certain #inventory -> new ownership of products)
Possibly faciliate online vs. in-store distribution channels!

Drawback: they take part of the margin (less profit)


Lösung ausblenden
TESTE DEIN WISSEN
What are the Assumptions of the EOQ model?

(6)
Lösung anzeigen
TESTE DEIN WISSEN
= Economic Order Quantity: Find Q that minimizes TC(Q)!

  • Instant production (no capacity constraint)
  • Immediate delivery (no lag time)
  • Deterministic demand ( no uncertainty)
  • Constant demand over time
  • Production run / order -> constant setup cost (S)
  • Single analysis (& repair) of products possible

Lösung ausblenden
TESTE DEIN WISSEN
Name some examples on how IT and SCM can be combined.

(7)
Lösung anzeigen
TESTE DEIN WISSEN

  • Platforms (split up job for dumb parts between suppliers -> less risks)
  • Sharing information
  • Communication with suppliers
  • Data Collection (knowing/optimizing financials) -> monetary monitoring
  • Data for predicting demand (demand planning/forecasting)
  • Blockchain
  • Automation
Lösung ausblenden
TESTE DEIN WISSEN
What is the difference between Digitization, Digitalization & Digital Transformation?
Lösung anzeigen
TESTE DEIN WISSEN

  • Digitization: Transforming paper (analogue format) into bits (digital format) -> on Data Level
  • Digitalization:  Automate data handling & optimize processes by using digital technology (IoT) & changes how we interact with machines -> on Process Level
  • Digital Transformation: creating new business opportunities (IIoT, M2M communication): improved maintenance cycle of trains -> on Business Level
Lösung ausblenden
TESTE DEIN WISSEN
Name 2 types of Competitive Strategy.
Lösung anzeigen
TESTE DEIN WISSEN
1. Cost Leadership: I compete on (lowest) cost on the market
2. Differentiation: I compete on superior customer value/quality/technological leadership
Lösung ausblenden
TESTE DEIN WISSEN
Explain the Strategic Scope.

("3")
Lösung anzeigen
TESTE DEIN WISSEN
-> functions & stages within a SC that devise an integrated strategy & strive to achieve strategic fit

2 extremes:
1.  Each function at each stage: own strategy (objectives not aligned, intraoperational)
2.  All functions in all stages: joint strategy (shared objectives, developed & implemented together - intercompany interfunctional!)
Lösung ausblenden
TESTE DEIN WISSEN
What is going on in the Planning phase?

(2, "7")
Lösung anzeigen
TESTE DEIN WISSEN

  • Fixed mainly by design phase
  • Time horizon (master planning): weekly, monthly
Examples on decisions:
- Customer demand - seasonality?
- Markets to serve/from which location?
- Inventory levels/policies
- Transportation routes & schedules (modes fixed in design phase)
+ demand uncertainty
+ exchange rate fluctuations
+ capacity constraints (i.e. cars in EU: take business in again which was previously outsourced if the economy is weaker)
Lösung ausblenden
TESTE DEIN WISSEN
What is going on at the Design phase?

(3, "4")
Lösung anzeigen
TESTE DEIN WISSEN

  • Decisions about structure of SC & processes at each stage -> long-term & expensive to reverse!
  • Design must support the company's competitive strategy
  • Consider market uncertainty
Examples:
- Locations & capacities of facilities/WH
- Products to be made/stored at diff. locations (same car produced in 3 factories or 3 cars in 3 factories? 1 supplier vs several for 1 component?)
- Modes of Transportation
- Information systems (SAP...)
Lösung ausblenden
TESTE DEIN WISSEN
Why can it be difficult for an OEM to manage upstream problems in a supply chain?

(5)
Lösung anzeigen
TESTE DEIN WISSEN

  • Different working environment, Cultural
  • #Suppliers: cannot know about all suppliers
  • Distance of suppliers
  • Boundary of OEM
  • No contract outside of 1st tier -> cannot enforce contract between tier 1 and tier 2 
-> Back-to-Back: OEM asks suppliers to have the same requirement as they do!
Lösung ausblenden
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Q:
What are the Characteristics of Goods in the Inventory?

(6)
A:
  • Independent Demand (for finished goods) vs. Dependent Demand (for raw materials, components -> depends on independent demand)
  • Demand stability (i.e. for toilet paper) vs. Demand uncertainty (reliable predictions)
  • Review times (how long in advance a product needs to be ordered)
  • Lead time ("production time") -> lower when inventory large
  • Excess demand
  • Perishability ("spoilage") of excess inventory
Q:
How does Sourcing relate to the Competitive Strategy?

(3)
A:
Critical for total SC profitability! (often outsourced -> supplier performance influences firm's performance)

Trade-off: Responsiveness vs. Efficiency -> increase SC profits
  • Responsiveness: High quality, speed, flexibility (supplier integration), customer must pay for it
  • Efficiency: Sufficient quality & cost (supplier pooling, economies of scale), customer want low price
Q:
Simplified, how can Strategic Fit be achieved?

(3)
A:
1. Understanding SDU (supply & demand uncertainty)
2. Understanding the Supply Chain
3. Achieve Strategic Fit
Q:
What are some advantages (functions) of having intermediaries?

(11)
A:
= Entities in SC that help to distribute a manufacturer's products & may add value to it
  • Reduce #channel transactions (9->6)
  • Physical Distribution: store & move product from supplier -> customer, i.e. by presentation in store, taking inventoryy off company, ... (evaluated: Customer Service & Cost of Customer Service)
  • Information
  • Promotion (special discounts)
  • Managing contact with customers
  • Negotiation (with customer: price, delivery time, ...)
  • Matching (find interested customer & bring him in)
  • Financing (electronics, media markt offers financing for your PC, ...)
  • Risk Taking (selling risk off to retailer by selling certain #inventory -> new ownership of products)
Possibly faciliate online vs. in-store distribution channels!

Drawback: they take part of the margin (less profit)


Q:
What are the Assumptions of the EOQ model?

(6)
A:
= Economic Order Quantity: Find Q that minimizes TC(Q)!

  • Instant production (no capacity constraint)
  • Immediate delivery (no lag time)
  • Deterministic demand ( no uncertainty)
  • Constant demand over time
  • Production run / order -> constant setup cost (S)
  • Single analysis (& repair) of products possible

Mehr Karteikarten anzeigen
Q:
Name some examples on how IT and SCM can be combined.

(7)
A:

  • Platforms (split up job for dumb parts between suppliers -> less risks)
  • Sharing information
  • Communication with suppliers
  • Data Collection (knowing/optimizing financials) -> monetary monitoring
  • Data for predicting demand (demand planning/forecasting)
  • Blockchain
  • Automation
Q:
What is the difference between Digitization, Digitalization & Digital Transformation?
A:

  • Digitization: Transforming paper (analogue format) into bits (digital format) -> on Data Level
  • Digitalization:  Automate data handling & optimize processes by using digital technology (IoT) & changes how we interact with machines -> on Process Level
  • Digital Transformation: creating new business opportunities (IIoT, M2M communication): improved maintenance cycle of trains -> on Business Level
Q:
Name 2 types of Competitive Strategy.
A:
1. Cost Leadership: I compete on (lowest) cost on the market
2. Differentiation: I compete on superior customer value/quality/technological leadership
Q:
Explain the Strategic Scope.

("3")
A:
-> functions & stages within a SC that devise an integrated strategy & strive to achieve strategic fit

2 extremes:
1.  Each function at each stage: own strategy (objectives not aligned, intraoperational)
2.  All functions in all stages: joint strategy (shared objectives, developed & implemented together - intercompany interfunctional!)
Q:
What is going on in the Planning phase?

(2, "7")
A:

  • Fixed mainly by design phase
  • Time horizon (master planning): weekly, monthly
Examples on decisions:
- Customer demand - seasonality?
- Markets to serve/from which location?
- Inventory levels/policies
- Transportation routes & schedules (modes fixed in design phase)
+ demand uncertainty
+ exchange rate fluctuations
+ capacity constraints (i.e. cars in EU: take business in again which was previously outsourced if the economy is weaker)
Q:
What is going on at the Design phase?

(3, "4")
A:

  • Decisions about structure of SC & processes at each stage -> long-term & expensive to reverse!
  • Design must support the company's competitive strategy
  • Consider market uncertainty
Examples:
- Locations & capacities of facilities/WH
- Products to be made/stored at diff. locations (same car produced in 3 factories or 3 cars in 3 factories? 1 supplier vs several for 1 component?)
- Modes of Transportation
- Information systems (SAP...)
Q:
Why can it be difficult for an OEM to manage upstream problems in a supply chain?

(5)
A:

  • Different working environment, Cultural
  • #Suppliers: cannot know about all suppliers
  • Distance of suppliers
  • Boundary of OEM
  • No contract outside of 1st tier -> cannot enforce contract between tier 1 and tier 2 
-> Back-to-Back: OEM asks suppliers to have the same requirement as they do!
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