Social Psychology at University Of Groningen | Flashcards & Summaries

Lernmaterialien für Social Psychology an der University of Groningen

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What are the factors that affect the persuasiveness of a message?

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1) source: sources who are both attractive+ credible are the most persuasive 

2) content: strong arguments appeal to emotions-> are the most persuasive + mere-exposure effect (repeating messages over and over)

3) receiver 

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What are Ingroups?

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Groups to which particular people belong

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What is the social identity theory?

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The idea that ingroups consist of individuals who perceive themselves to be members of the same social category and experience pride trough their group membership

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What is Reciprocity?

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If person A helps/harms person B, then person B will help/harm person A

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What is Transitivity?

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People generally share their friend's opinions of other people

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What is the outgroup homogeneity effect?

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Our tendency to view outgroup members as less varied/diverse than ingroup members

->positivity bias for ingroup members

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What are Outgroups?

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Groups to which a individual doesn't belong to

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What is ingroup favoritism?

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The tendency for people to evaluate favorably and privilege members of the ingroup more than members of outgroup 

-> Consequence of categorizing people as ingroup and outgroup members

-> selective advantage for ingroup members/ for those who act in favor for the outgroup

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Which brain regions are differentially active when we consider ingroup versus outgroup members?

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-Medial prefrontal cortex: Thinking about other people-> wether they are in ingroups or outgroups + ingroup bias

(less active when people consider member of extreme outgroups)

-Pain regions: is more active when seeing ingroup members in pain

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Although Tarika always agrees to help members of her sorority when asked, she seldom agrees to help those in other sororities. What is Tarika's behavior an example of?

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Ingroup favoritism 

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What is Social facilitation

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The idea that the presence of others generally enhances performance

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What are the evolutionary Advantages and Disadvantages of groups?

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-Advantages: security from predators, assistance in hunting and gathering food, mating opportunities, survival

-Disadvantages: other groups may compete for the same limited resources, difficult for groups to identify other groups as friends(suppliers) or foes( competitors)

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Q:

What are the factors that affect the persuasiveness of a message?

A:

1) source: sources who are both attractive+ credible are the most persuasive 

2) content: strong arguments appeal to emotions-> are the most persuasive + mere-exposure effect (repeating messages over and over)

3) receiver 

Q:

What are Ingroups?

A:

Groups to which particular people belong

Q:

What is the social identity theory?

A:

The idea that ingroups consist of individuals who perceive themselves to be members of the same social category and experience pride trough their group membership

Q:

What is Reciprocity?

A:

If person A helps/harms person B, then person B will help/harm person A

Q:

What is Transitivity?

A:

People generally share their friend's opinions of other people

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Q:

What is the outgroup homogeneity effect?

A:

Our tendency to view outgroup members as less varied/diverse than ingroup members

->positivity bias for ingroup members

Q:

What are Outgroups?

A:

Groups to which a individual doesn't belong to

Q:

What is ingroup favoritism?

A:

The tendency for people to evaluate favorably and privilege members of the ingroup more than members of outgroup 

-> Consequence of categorizing people as ingroup and outgroup members

-> selective advantage for ingroup members/ for those who act in favor for the outgroup

Q:

Which brain regions are differentially active when we consider ingroup versus outgroup members?

A:

-Medial prefrontal cortex: Thinking about other people-> wether they are in ingroups or outgroups + ingroup bias

(less active when people consider member of extreme outgroups)

-Pain regions: is more active when seeing ingroup members in pain

Q:

Although Tarika always agrees to help members of her sorority when asked, she seldom agrees to help those in other sororities. What is Tarika's behavior an example of?

A:

Ingroup favoritism 

Q:

What is Social facilitation

A:

The idea that the presence of others generally enhances performance

Q:

What are the evolutionary Advantages and Disadvantages of groups?

A:

-Advantages: security from predators, assistance in hunting and gathering food, mating opportunities, survival

-Disadvantages: other groups may compete for the same limited resources, difficult for groups to identify other groups as friends(suppliers) or foes( competitors)

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