Strategic and International Management at Universität Mannheim

Flashcards and summaries for Strategic and International Management at the Universität Mannheim

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Human preferences are

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Cognitive dissonance

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Laggards
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The experience curve

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Empirical evidence on “Superstar CEOs”

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CEO cognitive dissonance

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LEADING
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Early majority 

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Brands, company image and reputational assets 

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Demographics

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CEO narcissism 
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Habit

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Exemplary flashcards for Strategic and International Management at the Universität Mannheim on StudySmarter:

Strategic and International Management

Human preferences are
  • Unstable
  • Contradictory
  • Endogenous 

Strategic and International Management

Cognitive dissonance
  • Need to ensure that cognitions and behaviors are consistent 
  • Focus only on supportive information 
What to do:
  • Get all information
  • Accept you’re not perfect

Strategic and International Management

Laggards
  • Older, traditional, less capable
  • Lowest financial and opinion building status
  • Isolated in network

Strategic and International Management

The experience curve
Estimate of the proportion by which unit costs fall as volume of production increases 

Strategic and International Management

Empirical evidence on “Superstar CEOs”
  • Exhibit performance decline after becoming superstar
  • Receive increased compensation
  • Write more books and have lower golf-handcaps
  • Are more likely to manage earnings 

Strategic and International Management

CEO cognitive dissonance
When CEOs are confronted with inconsistent cognitive elements 

Strategic and International Management

LEADING
Motivate, coordinate and energize to work together and achieve goals

Strategic and International Management

Early majority 
  • Average social status
  • Well connected
  • Average opinion building forces

Strategic and International Management

Brands, company image and reputational assets 
  • Brand names and buyer loyalty
  • Company image, reputation, service, reliability 
  • Reputation with suppliers and partners for fair dealing 

Strategic and International Management

Demographics
  • Size
  • Growth rate
  • Age distribution
  • Geographic distribution 
  • Income distribution  
  • Trends
Of the population 

Strategic and International Management

CEO narcissism 
Desire for “narcissistic supply”: striving for fame, applause, and external recognition of (subjective) superiority

Strategic and International Management

Habit
  • Link between a stimulus and a response
  • Involuntary mode of behavior 

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