E&I at Universidade Catolica Portuguesa | Flashcards & Summaries

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Lernmaterialien für E&I an der Universidade Catolica Portuguesa

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TESTE DEIN WISSEN
Creativity, invention, innovation 
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TESTE DEIN WISSEN
creativity - turn new ideas into reality 
invention - create a new idea 
innovation - turn a new concept into success 
Lösung ausblenden
TESTE DEIN WISSEN
Sources of value for the consumer 
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TESTE DEIN WISSEN
Operations
Reducing: transaction time and cost of information 
Increasing: distribution and capacity 

Community
Broader reach 
easy connection for community building 
accessible both physically and financially 

Revolution 
Network effect: the larger the network, the higher the value 
Info symmetry 
Creative destruction 

 
Lösung ausblenden
TESTE DEIN WISSEN
Design thinking 
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TESTE DEIN WISSEN
In the context of innovation, 

is a discipline that uses designers sensibility and methods to match people needs with: 
- What is technologically feasible 
- What a viable business strategy can convert into customer value and market opportunities 
Lösung ausblenden
TESTE DEIN WISSEN
The IDEO methodology 
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TESTE DEIN WISSEN
1. Inspiration - understand, observe and define 
2. Ideation - brainstorm, test and learn 
3. Implementation - test and learn 
Lösung ausblenden
TESTE DEIN WISSEN
The Role of design thinking in innovation 
Lösung anzeigen
TESTE DEIN WISSEN
From: 
Tactical - prod development, leads to limited value creation 

To: 
Strategic - create ideas to meet customer needs, leads to new forms of value 



Lösung ausblenden
TESTE DEIN WISSEN
the design thinker personality 

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TESTE DEIN WISSEN
empathy 
experimentalism 
integrative thinking 
optimism 
collaboration 
Lösung ausblenden
TESTE DEIN WISSEN
Disruptive innovation 
Lösung anzeigen
TESTE DEIN WISSEN
A product inicial takes room in simple applications in the bottom of the market and then relentelessly moves up, eventually displacing established competitors  
Lösung ausblenden
TESTE DEIN WISSEN
Startups VS incumbents
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TESTE DEIN WISSEN
Startups 

Temporarily search for sustainable/ profitable solutions 

RADICAL INNOVATION 

Challenges: risk, market is too comfortable, investment is needed 

Incumbents

Execute in known models adressing a know need of a know customer 

INCREMENTAL INNOVATION 
Lösung ausblenden
TESTE DEIN WISSEN
Entrepeneur 

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TESTE DEIN WISSEN
individual who creates a new business 
beating all risks and enjoying most of the rewards 

an innovator 

exelent in searching and executing 
Lösung ausblenden
TESTE DEIN WISSEN
Corporate innovation 
Lösung anzeigen
TESTE DEIN WISSEN
Closed/ Internal 
- Internal R&D 
- In house innovation labs 
- Corporate accelerators 

Open/ External 
- Innovation team 
- Corporate VC arm 
- External Accelerators 
Lösung ausblenden
TESTE DEIN WISSEN
Innovation Thesis 
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TESTE DEIN WISSEN
Integrate the current business and provides a good guide for success metrics and ideation 

1. Vision for the future 
2. Which areas to invest 
3. Which areas not to invest 
Lösung ausblenden
TESTE DEIN WISSEN
PODC framework 
Lösung anzeigen
TESTE DEIN WISSEN
people, opportunities, deals and context 
Lösung ausblenden
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Q:
Creativity, invention, innovation 
A:
creativity - turn new ideas into reality 
invention - create a new idea 
innovation - turn a new concept into success 
Q:
Sources of value for the consumer 
A:
Operations
Reducing: transaction time and cost of information 
Increasing: distribution and capacity 

Community
Broader reach 
easy connection for community building 
accessible both physically and financially 

Revolution 
Network effect: the larger the network, the higher the value 
Info symmetry 
Creative destruction 

 
Q:
Design thinking 
A:
In the context of innovation, 

is a discipline that uses designers sensibility and methods to match people needs with: 
- What is technologically feasible 
- What a viable business strategy can convert into customer value and market opportunities 
Q:
The IDEO methodology 
A:
1. Inspiration - understand, observe and define 
2. Ideation - brainstorm, test and learn 
3. Implementation - test and learn 
Q:
The Role of design thinking in innovation 
A:
From: 
Tactical - prod development, leads to limited value creation 

To: 
Strategic - create ideas to meet customer needs, leads to new forms of value 



Mehr Karteikarten anzeigen
Q:
the design thinker personality 

A:
empathy 
experimentalism 
integrative thinking 
optimism 
collaboration 
Q:
Disruptive innovation 
A:
A product inicial takes room in simple applications in the bottom of the market and then relentelessly moves up, eventually displacing established competitors  
Q:
Startups VS incumbents
A:
Startups 

Temporarily search for sustainable/ profitable solutions 

RADICAL INNOVATION 

Challenges: risk, market is too comfortable, investment is needed 

Incumbents

Execute in known models adressing a know need of a know customer 

INCREMENTAL INNOVATION 
Q:
Entrepeneur 

A:
individual who creates a new business 
beating all risks and enjoying most of the rewards 

an innovator 

exelent in searching and executing 
Q:
Corporate innovation 
A:
Closed/ Internal 
- Internal R&D 
- In house innovation labs 
- Corporate accelerators 

Open/ External 
- Innovation team 
- Corporate VC arm 
- External Accelerators 
Q:
Innovation Thesis 
A:
Integrate the current business and provides a good guide for success metrics and ideation 

1. Vision for the future 
2. Which areas to invest 
3. Which areas not to invest 
Q:
PODC framework 
A:
people, opportunities, deals and context 
E&I

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