International Strategy at TU München

Arrow

100% for free

Arrow

Efficient learning

Arrow

100% for free

Arrow

Efficient learning

Arrow

Synchronization on all devices

Arrow Arrow

It’s completely free

studysmarter schule studium
d

4.5 /5

studysmarter schule studium
d

4.8 /5

studysmarter schule studium
d

4.5 /5

studysmarter schule studium
d

4.8 /5

Study with flashcards and summaries for the course International Strategy at the TU München

Exemplary flashcards for International Strategy at the TU München on StudySmarter:

Outsider

Exemplary flashcards for International Strategy at the TU München on StudySmarter:

adaption in the host country

Exemplary flashcards for International Strategy at the TU München on StudySmarter:

A

Exemplary flashcards for International Strategy at the TU München on StudySmarter:

Criteria to evaluate timing approaches

Exemplary flashcards for International Strategy at the TU München on StudySmarter:

The aspiration level is a function of ...

Exemplary flashcards for International Strategy at the TU München on StudySmarter:

market asymmetry

Exemplary flashcards for International Strategy at the TU München on StudySmarter:

Stakeholder: Source of supply and customers

Exemplary flashcards for International Strategy at the TU München on StudySmarter:

Criteria to evaluate timing approaches

Exemplary flashcards for International Strategy at the TU München on StudySmarter:

Timing strategies

Exemplary flashcards for International Strategy at the TU München on StudySmarter:

Cooperation modes

Exemplary flashcards for International Strategy at the TU München on StudySmarter:

insider

Exemplary flashcards for International Strategy at the TU München on StudySmarter:

(non-) area bound advantages

Your peers in the course International Strategy at the TU München create and share summaries, flashcards, study plans and other learning materials with the intelligent StudySmarter learning app.

Get started now!

Flashcard Flashcard

Exemplary flashcards for International Strategy at the TU München on StudySmarter:

International Strategy

Outsider
– a step into a new product or regional market with different environmental settings to the existing portfolio
– lack of market-specific knowledge

International Strategy

adaption in the host country
outsider -> gaining market-specific knowledge by acting within the various environmental settings // becoming an insider in a new area: with or without partners -> insider

International Strategy

A
size independent profit rate, which is determined by market conditions

International Strategy

Criteria to evaluate timing approaches
Building own strength

Competitor’s reaction to be expected

International Strategy

The aspiration level is a function of ...
comparisons
and
path dependent factors

International Strategy

market asymmetry
opportunistic behaviour
information asymmetry specific recourses

International Strategy

Stakeholder: Source of supply and customers
Source of supply: Employees, Suppliers, Creditors

Customers: Consumers, Companies

International Strategy

Criteria to evaluate timing approaches
Urgency :
the extend to how time critical it is to expand in the near future
-> the introduction of a new technology that can easily be copied

Path dependency:
the extend to which future strategies are dependent upon the sequence of past and today’s decision
-> the decision to adopt a specific standard can limit future steps to one direction

Constraints:
limitations of form resources that prohibit further growth
-> a firm that has a financing potential of 10€ m may not acquire a target that costs 20€m

Complexity:
occcurs, if the demand for management decisions goes beyond managerial capacity
-> a manager has to control 10 projects each day, but he manages only to take care of 8 projects

International Strategy

Timing strategies
within a specific growth program, decision-makers can choose between different timing strategies

Sequential approach -> step by step

Parallel approach

Combined approach

International Strategy

Cooperation modes
market entry without own subsidiary : (low commitment modes)
– licensing
-franchising

market entry via own subsidiary: (high commitment modes)
Joint venture
– greenfield
– acquisition

-> firms can use market-specific knowledge of partners to sell products/services & overcome liabilities of outsidership
-> manager have to take into account possible dependencies & opportunistic behavior of partners

International Strategy

insider
– generated knowledge may enable a firm to use its specific advantages in the new settings
– market-specific responsiveness

International Strategy

(non-) area bound advantages
non-area bound:
everything general -> general technological knowledge, general marketing knowledge, administrative knowledge

area bound:
product area bound:
– specific technology knowledge
– specific customer knowledge

regional area bound:
– privileged locations
– local marketing knowledge
– local brand, local best practices
– physical infrastructure

Sign up for free to see all flashcards and summaries for International Strategy at the TU München

Singup Image Singup Image
Wave

Other courses from your degree program

For your degree program at the TU München there are already many courses on StudySmarter, waiting for you to join them. Get access to flashcards, summaries, and much more.

Back to TU München overview page

What is StudySmarter?

What is StudySmarter?

StudySmarter is an intelligent learning tool for students. With StudySmarter you can easily and efficiently create flashcards, summaries, mind maps, study plans and more. Create your own flashcards e.g. for International Strategy at the TU München or access thousands of learning materials created by your fellow students. Whether at your own university or at other universities. Hundreds of thousands of students use StudySmarter to efficiently prepare for their exams. Available on the Web, Android & iOS. It’s completely free.

Awards

Best EdTech Startup in Europe

Awards
Awards

EUROPEAN YOUTH AWARD IN SMART LEARNING

Awards
Awards

BEST EDTECH STARTUP IN GERMANY

Awards
Awards

Best EdTech Startup in Europe

Awards
Awards

EUROPEAN YOUTH AWARD IN SMART LEARNING

Awards
Awards

BEST EDTECH STARTUP IN GERMANY

Awards

How it works

Top-Image

Get a learning plan

Prepare for all of your exams in time. StudySmarter creates your individual learning plan, tailored to your study type and preferences.

Top-Image

Create flashcards

Create flashcards within seconds with the help of efficient screenshot and marking features. Maximize your comprehension with our intelligent StudySmarter Trainer.

Top-Image

Create summaries

Highlight the most important passages in your learning materials and StudySmarter will create a summary for you. No additional effort required.

Top-Image

Study alone or in a group

StudySmarter automatically finds you a study group. Share flashcards and summaries with your fellow students and get answers to your questions.

Top-Image

Statistics and feedback

Always keep track of your study progress. StudySmarter shows you exactly what you have achieved and what you need to review to achieve your dream grades.

1

Learning Plan

2

Flashcards

3

Summaries

4

Teamwork

5

Feedback