Technik des betrieblichen Rechnungswesens at LMU München

Flashcards and summaries for Technik des betrieblichen Rechnungswesens at the LMU München

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Study with flashcards and summaries for the course Technik des betrieblichen Rechnungswesens at the LMU München

Exemplary flashcards for Technik des betrieblichen Rechnungswesens at the LMU München on StudySmarter:

What are factors against standardization?

Exemplary flashcards for Technik des betrieblichen Rechnungswesens at the LMU München on StudySmarter:

What are factors for standardization?

Exemplary flashcards for Technik des betrieblichen Rechnungswesens at the LMU München on StudySmarter:

What does standardization mean?

Exemplary flashcards for Technik des betrieblichen Rechnungswesens at the LMU München on StudySmarter:

Why standardization?

Exemplary flashcards for Technik des betrieblichen Rechnungswesens at the LMU München on StudySmarter:

What are industries for the international strategy?

Exemplary flashcards for Technik des betrieblichen Rechnungswesens at the LMU München on StudySmarter:

What are industries for the Localization (multi-domestic) strategy?

Exemplary flashcards for Technik des betrieblichen Rechnungswesens at the LMU München on StudySmarter:

What are industries for the transnational strategy?

Exemplary flashcards for Technik des betrieblichen Rechnungswesens at the LMU München on StudySmarter:

What are industries for the global standardization strategy?

Exemplary flashcards for Technik des betrieblichen Rechnungswesens at the LMU München on StudySmarter:

What is the best strategy for low pressure for global integration (cost reduction) and low pressure for local responsiveness?

Exemplary flashcards for Technik des betrieblichen Rechnungswesens at the LMU München on StudySmarter:

What is the best strategy for low pressure for global integration (cost reduction) and high pressure for local responsiveness?

Exemplary flashcards for Technik des betrieblichen Rechnungswesens at the LMU München on StudySmarter:

What is the best strategy for high pressure for global integration (cost reduction) and low pressure for local responsiveness?

Exemplary flashcards for Technik des betrieblichen Rechnungswesens at the LMU München on StudySmarter:

Why Differentiation?

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Exemplary flashcards for Technik des betrieblichen Rechnungswesens at the LMU München on StudySmarter:

Technik des betrieblichen Rechnungswesens

What are factors against standardization?
Tendency towards a single global economic system with few economic, legal and cultural barriers was/is overrated

Technik des betrieblichen Rechnungswesens

What are factors for standardization?
Standardization arises by realizing advantages of mass production in terms of economies of scale and scope

Technik des betrieblichen Rechnungswesens

What does standardization mean?
– global products
– uniform marketing processes (e.g. promotion)
– common brand names

Technik des betrieblichen Rechnungswesens

Why standardization?
The drive towards global standardization is based on the view that the progressive removal of trade barriers plus the growth of global cultural values leads to a single economic system

Technik des betrieblichen Rechnungswesens

What are industries for the international strategy?
Products or services that an opportunistic company sells to foreign customers.

Technik des betrieblichen Rechnungswesens

What are industries for the Localization (multi-domestic) strategy?
– Processed food
– Health care

Technik des betrieblichen Rechnungswesens

What are industries for the transnational strategy?
– Consumer electronics
– Automobiles

Technik des betrieblichen Rechnungswesens

What are industries for the global standardization strategy?
– Civil aircraft
– Semiconductors
– Institutional banking
– Automotives

Technik des betrieblichen Rechnungswesens

What is the best strategy for low pressure for global integration (cost reduction) and low pressure for local responsiveness?
International strategy

Technik des betrieblichen Rechnungswesens

What is the best strategy for low pressure for global integration (cost reduction) and high pressure for local responsiveness?
Localization (multi-domestic) strategy

Technik des betrieblichen Rechnungswesens

What is the best strategy for high pressure for global integration (cost reduction) and low pressure for local responsiveness?
Global standardization strategy

Technik des betrieblichen Rechnungswesens

Why Differentiation?
The persistence of:
– economic
– legal and
– cultural barriers
to mass production generated an approach that markets should be segmented geographically according to cultural clusters and within countries by social and demographic groups.
In case of heavy fragmentation, markets are segmented into ever more complex and small (overlapping) niches.

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Strategic Marketing

Selected Topics in Organizational Behavior

Management and Economics of Network Industries (Technology and Innovation)

Wissenschaftstheorie

Managing the Front End of Innovation (Technology & Innovation)

Marketing & Strategy

Management of digital technologies

Managing the Front End of Innovation

Management and Economics of Platforms

Mikroökonomie

Unternehmensrechnung

Statistik

Digital Media & Business

Kommunikationswissenschaften

Einführung in die PR

Unternehmensrechnung

Externes Rechnungswesen

Privatrecht

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