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Lernmaterialien für Internet & E-Business an der Hochschule Niederrhein

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M-commerce

definition

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any kind of business process using mobile devices!


feautures: Mobility, Coonnectivity, Locatabillity, Packet based, autentification 

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What is the major goal of the MIME-extension?

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  • Include non 7-bit characters in e-mails
  • enable binary content in emails -> pictures 
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Behavioral targeting

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targeting that uses information collected about an individiuals web-browsing behavior.

  • Pages visited
  • searches made
  • time of browsing
  • location

... to select an advertisment which might fit to that individual.

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How much address space is reserved for IPv4 ?

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32bit

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How much address space is reserved for IPv6 ?

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128bit

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What are the 3 major reequierments of secure communication?

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  • Confidentiality
     message may be read only be authorized persons 
  • Integrity
    message may not be modified by unauthorized persons or technical institutions 
  • Authentication
    the authenticity of the author of a message can be proved
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Which information is included in the header of an IP data package?

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  1. IP address of the sender & reciver
  2. unique package number
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Collaborative filtering

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TESTE DEIN WISSEN

,,Products you may also like,, 

You get advertisment for products or services you have not searched for but other users with a similiar shopping/search behavior have already bought:

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What are the alternetives to digital payment?

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  • Cash on delivery
    -customer has to be present on delivery
    -no gurantee on content of package
  • On bill
    - high risk for vendor
  • cash in advance
    -high risk for customer

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Business processes can be grouped into 3 processes.

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  1. Management Processes
  2. Core Processes
  3. Support processes

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Name 2 Core-processes

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  • Manufacturing
  • Marketing & Sales
  • Design and Development
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What are the layers of the TCP/IP model ?

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  1. Application layer
  2. Transport layer
  3. Network layer
  4. Data link layer
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Beispielhafte Karteikarten für deinen Internet & E-Business Kurs an der Hochschule Niederrhein - von Kommilitonen auf StudySmarter erstellt!

Q:

M-commerce

definition

A:

any kind of business process using mobile devices!


feautures: Mobility, Coonnectivity, Locatabillity, Packet based, autentification 

Q:

What is the major goal of the MIME-extension?

A:
  • Include non 7-bit characters in e-mails
  • enable binary content in emails -> pictures 
Q:

Behavioral targeting

A:

targeting that uses information collected about an individiuals web-browsing behavior.

  • Pages visited
  • searches made
  • time of browsing
  • location

... to select an advertisment which might fit to that individual.

Q:

How much address space is reserved for IPv4 ?

A:

32bit

Q:

How much address space is reserved for IPv6 ?

A:

128bit

Mehr Karteikarten anzeigen
Q:

What are the 3 major reequierments of secure communication?

A:
  • Confidentiality
     message may be read only be authorized persons 
  • Integrity
    message may not be modified by unauthorized persons or technical institutions 
  • Authentication
    the authenticity of the author of a message can be proved
Q:

Which information is included in the header of an IP data package?

A:
  1. IP address of the sender & reciver
  2. unique package number
Q:

Collaborative filtering

A:

,,Products you may also like,, 

You get advertisment for products or services you have not searched for but other users with a similiar shopping/search behavior have already bought:

Q:

What are the alternetives to digital payment?

A:
  • Cash on delivery
    -customer has to be present on delivery
    -no gurantee on content of package
  • On bill
    - high risk for vendor
  • cash in advance
    -high risk for customer

Q:

Business processes can be grouped into 3 processes.

A:
  1. Management Processes
  2. Core Processes
  3. Support processes

Q:

Name 2 Core-processes

A:
  • Manufacturing
  • Marketing & Sales
  • Design and Development
Q:

What are the layers of the TCP/IP model ?

A:
  1. Application layer
  2. Transport layer
  3. Network layer
  4. Data link layer
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