Cross Culture Management at Hochschule Macromedia

Flashcards and summaries for Cross Culture Management at the Hochschule Macromedia

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Study with flashcards and summaries for the course Cross Culture Management at the Hochschule Macromedia

Exemplary flashcards for Cross Culture Management at the Hochschule Macromedia on StudySmarter:

What are the Hofstede Cultural Dimensions?

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What are the Hofstede criteria of Power distance? 

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What does Uncertainty Avoidance mean?

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Exemplary flashcards for Cross Culture Management at the Hochschule Macromedia on StudySmarter:

Individualism vs. Collectivism

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Masculinity  

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long-term vs. short-term orientation

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Indulgence vs. Restraint 

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Exemplary flashcards for Cross Culture Management at the Hochschule Macromedia on StudySmarter:

Fons Trompenaars dimensions of culture

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Universalism vs. Particularism

Exemplary flashcards for Cross Culture Management at the Hochschule Macromedia on StudySmarter:

Individualism vs. Collectivism

Exemplary flashcards for Cross Culture Management at the Hochschule Macromedia on StudySmarter:

Specific vs. Diffuse Cultures 

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Affective vs. Neutral Cultures

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Exemplary flashcards for Cross Culture Management at the Hochschule Macromedia on StudySmarter:

Cross Culture Management

What are the Hofstede Cultural Dimensions?

  • Power Distance
  • Individualism
  • Masculinity 
  • Uncertainty Avoidance 
  • Long Term Orientation
  • Indulgence 

Cross Culture Management

What are the Hofstede criteria of Power distance? 

How much do people with lower power (employees) accept those with higher power (boss). 

High Power Distance: People follow all decisions of their boss without questioning it. Inequalities, hierarchies, centralization. Powerful people are privileged 

Cross Culture Management

What does Uncertainty Avoidance mean?

How do group members feel in an uncertain situation? Is uncertainty a part of their life´s or do they do everything to avoid uncertainty. 

Cross Culture Management

Individualism vs. Collectivism

Individual Societies tend to make their own decisions. People look after themselves. The focus is on "I". Personal decisions are important (USA)


Collectivism: People are integrated into strong groups, where group need dominate individual needs. Confrontation is usually avoided. Business relies on prior friendship; Arguments must be avoided

Cross Culture Management

Masculinity  

In more masculine countries people are motivated trough competition and performance. There is differentiation with genders. Conflicts are solved by fighting them out (Japan, Mexico). 

In cultures with less masculinity the focus on relationships is much higher. Conflicts are solved trough compromise. 

Cross Culture Management

long-term vs. short-term orientation

Long-term oriented societies attach more importance to the future. It is important for them to have savings and be careful with resources. 


Societies with short term orientation respect traditions. Values are related to the past and the present.

Cross Culture Management

Indulgence vs. Restraint 

Nachgiebigkeit vs. Beherrschung


How high is the control over impulses and needs? 

Cross Culture Management

Fons Trompenaars dimensions of culture

  • Universalism vs. Particularism
  • Individualism vs. Collectivism
  • Specific vs. Diffuse
  • Affective vs. Neutral
  • Achievement vs. Ascription
  • Sequential vs. Synchronic
  • Internal vs. External

Cross Culture Management

Universalism vs. Particularism

  • Universalistic orientation: Rules exist for everyone and are the same
  • Particularism: Context affects most judgments

Cross Culture Management

Individualism vs. Collectivism

  • Individualism: People define themself as individuals
  • Collectivism: People define themself through a group 

Cross Culture Management

Specific vs. Diffuse Cultures 

  • Specific cultures: Public and private spaces are separated (USA)
  • Diffuse cultures: no clear distinction between public and private spaces. Work relationship extends into personal 

Cross Culture Management

Affective vs. Neutral Cultures

  • Affective cultures: Emotions are not hidden; impulsive actions
  • Neutral cultures: controlled emotions and discipline 

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Management at

Freie Universität Berlin

Cross Cultural Management at

Technische Hochschule Ingolstadt

Management at

Hochschule für Wirtschaft und Recht Berlin

Cross-cultural Management at

University of Greenwich

Management at

TU München

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