Quantitative Methoden at Hamburg School of Business Administration

Flashcards and summaries for Quantitative Methoden at the Hamburg School of Business Administration

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Exemplary flashcards for Quantitative Methoden at the Hamburg School of Business Administration on StudySmarter:

Mit welcher skala kann ein Mittelwert ausgrechnet werden?

Exemplary flashcards for Quantitative Methoden at the Hamburg School of Business Administration on StudySmarter:

Welche Skala ist das Genre von Filmen (Reihenfolge) ?

Exemplary flashcards for Quantitative Methoden at the Hamburg School of Business Administration on StudySmarter:

Which of the following can be measured on a nominal scale?

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Exemplary flashcards for Quantitative Methoden at the Hamburg School of Business Administration on StudySmarter:

Which method of analysis does not classify variables as dependent or independent?

Exemplary flashcards for Quantitative Methoden at the Hamburg School of Business Administration on StudySmarter:

In exponential smoothing, the closer alpha is to ___, the greater the reaction to the most recent demand. 

Exemplary flashcards for Quantitative Methoden at the Hamburg School of Business Administration on StudySmarter:

relative weights for each attribute can be determines by..

Exemplary flashcards for Quantitative Methoden at the Hamburg School of Business Administration on StudySmarter:

Which of the following is a variance method of clustering?

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Exemplary flashcards for Quantitative Methoden at the Hamburg School of Business Administration on StudySmarter:

Explain the diffrence between measurement and scaling. 

Exemplary flashcards for Quantitative Methoden at the Hamburg School of Business Administration on StudySmarter:

What are 2 diffrent non-comparative scales and give an example for each. 

Exemplary flashcards for Quantitative Methoden at the Hamburg School of Business Administration on StudySmarter:

The ____ method is based on minimum distance or the nearest neighbor rule. 

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_____ is the technique that attempts to determine the relative importance consumers attach to salient attributes and the utilities they attach to the level of attributes 

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Welche Skala passt zu "Lieblingsfarbe"?

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Exemplary flashcards for Quantitative Methoden at the Hamburg School of Business Administration on StudySmarter:

Quantitative Methoden

Mit welcher skala kann ein Mittelwert ausgrechnet werden?

ab Intervall / Ratio 

Quantitative Methoden

Welche Skala ist das Genre von Filmen (Reihenfolge) ?

ordinal

Quantitative Methoden

Which of the following can be measured on a nominal scale?

all of the above 

Quantitative Methoden

Which method of analysis does not classify variables as dependent or independent?

cluster analysis

Quantitative Methoden

In exponential smoothing, the closer alpha is to ___, the greater the reaction to the most recent demand. 

1

Quantitative Methoden

relative weights for each attribute can be determines by..

dividing the range of part-worth by the sum of all ranges

Quantitative Methoden

Which of the following is a variance method of clustering?

none of the answers is correct 

Quantitative Methoden

Explain the diffrence between measurement and scaling. 

Measurement: 

= assigning numbers or other symbols to characteristics of objects according to certaing pre-specified rules. 

(zuordnung von werten zu einer skala)


Scaling: 

=creating a continuum upon which measured objects are located 

Quantitative Methoden

What are 2 diffrent non-comparative scales and give an example for each. 

continuous rating scales ( 0-100%)


Itemised rating scales

-> Likert (degree of agreement: strongly agree _ _ _ _ _ _ _ strongly disagree)

-> semantic diffrential (bipolar labels: Boring _ _ _ _ _ _ _Exciting)

Quantitative Methoden

The ____ method is based on minimum distance or the nearest neighbor rule. 

single linkage 

Quantitative Methoden

_____ is the technique that attempts to determine the relative importance consumers attach to salient attributes and the utilities they attach to the level of attributes 

conjoint analysis 

Quantitative Methoden

Welche Skala passt zu "Lieblingsfarbe"?

nominal 

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